Reprise, the performance marketing agency of Mediabrands, promoted Dimitri Maex to global CEO, effective immediately. Maex was global chief operating officer of the agency and replaces Tim Ringel, who led Reprise from 2016 until his departure earlier this month to become the global chief executive of creative agency Spring Studios. Maex reports to Mediabrands Global
Former Australian leader of comScore and second-in-charge for Asia-Pacific, Lachlan Brahe, is joining IPG Mediabrands as GM of the group’s digital experience business, Reprise. Brahe is one of two national GMs appointed for Reprise with Jules Kilmartin, currently head of Reprise Melbourne, Perth and Adelaide, promoted to GM. Brahe will oversee growth and product and
IPG Mediabrands has announced the appointment of Dr Grace Liu as the incoming CEO of Reprise, Mediabrands’ digital experience agency. Liu most recently served as CEO of Isobar China and will be joining Reprise Australia at a date to be fixed in the near term, the press release said. Liu has led Isobar China’s development