The 3 Rs Of Digital

January 17, 2020 | Share this article

By Joshua Lowcock

As we enter a new year and with CES now behind us, I have been reflecting on what trends in digital and technology will shape the decade ahead. After some thought, I landed on 3 Rs — Rights, Responsibility, and Regulation — as what will define the future of our industry.

1. Rights. People are and will become increasingly better informed about their digital rights, and will demand that these rights be respected and protected.

There will be multiple drivers of this, including a desire for people to know that they won’t be discriminated against or penalized by their choices to share/not share data or the way algorithms apply that data.

The driver of the public demand for rights will come from multiple corners. In part, regulation will be a catalyst because people do have their curiosity piqued when everyone is emailing them about updating their privacy policy.

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